SupplyBistro — how it works

Sell to more clients.
Buy from people you can see.
Keep more of every order.

SupplyBistro connects food and beverage businesses so they can sell more and buy smarter on the same account. Most companies here are on both sides of the market at once — in food, everybody buys to sell.

I want to sell Join for free I’d like to buy No commitment Meet with our founder Book 30 minutes

How it works

Seven things worth knowing before you open an account — what changes for you as a seller, and what changes for you as a buyer.

Sell more, buy smarter

More buyers, more channels to reach them, and better data on what each one reorders. On the other side of the same account, purchasing gets the same treatment: what to reorder, from whom, and before you run out.

You sellYou grow the top line without growing headcount.
You buyLess manual follow-up, and fewer things you find out about too late.
SELLERS WHAT THE PLATFORM DOES BUYERS More buyers, more channels list once, sell in several places Demand data by SKU see what sells, and to whom Automated repeat ordering less manual follow-up Inventory and stockouts act before low stock is a problem Vendor management contracts, messages, performance You sell more without hiring a sales team You buy smarter fewer stockouts, less waste

One account works in both directions. You do not need a second one to start buying.

Keep more of every sale

Marketing, retail margins and incentives usually take 15–30% of a sale. The SupplyBistro fee is 2–5%, added to the buyer’s cart at checkout. Nothing is charged up front and nothing comes out of the seller’s pocket.

You sellKeep the difference as margin, or pass it to your buyer as a better price. Your call.
You buyYou’re paying for the product, not for someone’s ad budget.
On your own On SupplyBistro Cost of sales Operations Your margin Product cost Operations Your margin Product cost unchanged 15–30% marketing, retail margins and incentives yours to keep, or pass on as a lower price 2–5% platform fee, added to the buyer’s cart Each bar is one sale, at the same price.

Both bars are drawn at the same height on purpose: the price has not moved, so the saving is the seller’s to allocate — keep it, or lower the price with it.

Payments run through Stripe and go directly to the seller. Standard payment processing charges apply separately.

On marketplaces run by an administrator — a chamber of commerce, a university, an association — the administrator’s share is added on top. Where the marketplace is owned by the seller and the seller generates the demand, no administrator share applies.

Detailed pricing is set out separately.

Direct deals

The seller ships and delivers straight to the buyer. SupplyBistro never handles the goods and never holds the funds — payment goes from the buyer to the seller. A marketplace administrator hosts its market; it does not run your transaction.

You sellYou keep the customer relationship, and the customer is yours.
You buyYou’re buying from a real company, with recourse against a real company.
Sellers ship and deliver Buyers receive directly Goods Services Payment * Mentorship & feedback SupplyBistro · administrator outside the transaction, not a party to it * direct to the seller, through Stripe

Who is on the platform

Farms and producers, distributors and wholesalers, food founders and service providers, selling to restaurants, grocery and retail buyers, and to each other. Most companies here appear on both sides of the market at once.

You sellYour buyer is somebody else’s supplier. The same account covers both.
You buyYou know exactly who you’re buying from.
FOOD AND BEVERAGE NETWORK SELLERS BUYERS sell to Farms & Producers Distributors & Wholesalers Food Founders & Startups Service Providers BUSINESSES sell B2B and B2C Individuals C2C coming later Restaurants & Food Operators Grocery, Retail & CPG Distributors & Wholesalers B2B Consumers B2C

List once, sell everywhere

One catalogue, one storefront. Publish it on your own website, into marketplaces run by chambers of commerce, universities, associations and economic development groups, and to the open market. No migration, no re-listing, nothing to rebuild.

You sellOne listing, as far as you want to take it.
You buyThe sellers you find early are the ones you’ll still be buying from at scale.
You hostRun a marketplace for your own members. You set the terms and the revenue share; SupplyBistro provides the platform.
Your catalogue set up once, priced by you Your own website your storefront, your domain, your customers Community marketplaces chambers, universities, associations, EDGs The open market B2B buyers and consumers, anywhere No migration, no re-listing, nothing to rebuild.

Chambers of commerce, universities, associations and economic development groups can run their own marketplace on SupplyBistro for their members, and set their own revenue share. Members can list there, on their own site, or in both.

Tools, programs and introductions

Sellers get an operational platform, semi-automated procurement, and the capacity to sell more.
Buyers get curated supply, better prices, and connections that outlast the order.

You sellBuy your own inputs here too, and the saving compounds on both sides of your books.
You buySomeone here will introduce you to your next supplier.

SELLERS

TOOLS

  • Complete operational platformfor all your transactions
  • Procurementbuy your inputs here too and the saving compounds
  • Sell on your own sitegoods and services, no inventory to hold
  • Sales and SKU datasee what sells, and to whom

GROWTH

  • Mentorship
  • Business incubation
  • Product-market fitreal buyers, real feedback
  • Attract and retain demandB2B and B2C, on the same platform

BUYERS

BUYING

  • Curated listings
  • Seasonal availabilityfrom farms and producers direct
  • Fewer stockoutsmore suppliers, more capacity
  • Prices without the retail markup

CONNECTION

  • Introductions beyond the order
  • Your profile, your contact rules
  • Mentor the businesses you buy from
  • Back the producers you rely on

Asks and Offers

Not everything you need is for sale. Post what you’re looking for — an introduction, a co-packer, advice — and post what you can give. The network does the matching.

You sellThe connection is worth as much as the margin, and it lasts longer.
You buyThe people you buy from can also solve problems you can’t buy your way out of.
YOUR ASKS YOUR OFFERS An introduction A supplier or co-packer Advice on a hard call A first customer Mentorship Spare capacity A contact worth having Experience you already paid for Asks & Offers Nothing here is a transaction. It is the part of a network that money doesn’t buy.
I want to sell Join for free I’d like to buy No commitment Meet with our founder Book 30 minutes